Mina branding
Time | January 2025 – Now
Role | Brand and web designer
Tools | Photoshop, Illustrator, Figma and Framer
Mina is a bold jewelry brand for those who value handmade treasures.
The opportunity was to create the brand and website from scratch; the challenge was avoiding clichés without losing elegance; and the goal was to build a fanbase.
Through research and workshops, I uncovered the company's essence and guided it toward the right audience.
